Thursday, 7 April 2016

Celine's Visual Text Analysis


http://print24.com/blog/2011/02/best-of-advertising-posters/
Image: It shows a bottle of beer from the brand Heineken. The interior of the bottle is filled with different country stamps. The words below the bottle read "And the world will be as One."
Colour: It has a plain background but the bottle is very colourful, giving it emphasis.
Word: The words read "And the world will be as One."
Literal: If you drink Heineken, you are one with the world.
Inferential: Drink Heineken and the world would be united.


PACC
Purpose: To advertise about Heineken
Audience: Anyone who likes to drink beer.
Context: Fun 
Culture: International


4 comments:

  1. Context is the ​situation within which something ​exists or ​happens. "Fun" is not an appropriate word for it. Good explanation on the colour.

    ReplyDelete
  2. The background colour also makes the bottle stand out.

    ReplyDelete
  3. The background colour also makes the bottle stand out.

    ReplyDelete